BIOMASER / ART · TECHNOLOGY · BEAUTY

Connecting
Artists With More.

Tools for creation. A community for growth. Connections that open up more possibilities.

01 — OUR BRANDSCROLL TO EXPLORE ↓
BRAND MESSAGE HOUSE / Brand House

Everything starts
with the artist.

A brand belief becomes a promise. That promise drives the way we create products, support learning and build meaningful connections.

01 / BELIEF Belief

Every Creator
Is an Artist.

Every Creator Is an Artist.

Art is not defined by titles or experience. Every act of creation deserves to be taken seriously.

02 / PROMISE Promise

Artists
Come First.

Artists Come First.

We listen to the challenges artists face and the possibilities they want to pursue.

03 / MISSION Mission

Create. Grow.
Connect.

Help Artists to Create, Grow and Connect.

Supporting an artist’s journey through tools, knowledge and people who move their craft forward.

HOW WE CONNECT / Four Connections
01

PRODUCT

Professional tools built around artistic work and the feedback that makes them better.

02

COMMUNITY

Learning, sharing and growing through education, creators and professional networks.

03

CONSUMER

Helping more people discover artists and the work behind every transformation.

04

CHANNEL

Connecting partners, markets and professional opportunities through collaboration.

PRODUCT VALUE / Product Value

Four values.
One focus: the artist.

01.

CONTROL / Control

Stay in Control.
Precision, stability and confidence in every detail.

02.

COMFORT / Comfort

Comfort That Lasts.
Thoughtful ergonomic design for longer work.

03.

FREEDOM / Freedom

Create Your Way.
Tools and possibilities to fit different artistic approaches.

04.

TRUST / Trust

Quality That Lasts.
Consistency rooted in quality and responsible manufacturing.

VISUAL IDENTITY / Visual Identity

Made to be
recognized.

A coherent visual language begins with the correct master artwork, then extends across our colors, typography, imagery and applications.

BIOMASER logo
ENGLISH LOGO

One identity.
No redraws.

Preserve the original outlines and proportions. Use the English BIOMASER artwork for international applications.

DOWNLOAD LOGO SVG ↗
COLOR FAMILY / Color Standards

Pink, with room to grow.

THE BIOMASER COLOR PALETTE
BIOMASER Pink
HEX
#FADCE2
RGB
250, 220, 226
CMYK*
0, 12, 10, 2
Warm Chalk
HEX
#FFFAF7
RGB
255, 250, 247
CMYK*
0, 2, 3, 0
Soft Linen
HEX
#F4EBE7
RGB
244, 235, 231
CMYK*
0, 4, 5, 4
Warm Taupe
HEX
#C8B7B2
RGB
200, 183, 178
CMYK*
0, 9, 11, 22
Rose Ink
HEX
#90586A
RGB
144, 88, 106
CMYK*
0, 39, 26, 44
Studio Charcoal
HEX
#282124
RGB
40, 33, 36
CMYK*
0, 18, 10, 84

*CMYK: C, M, Y, K percentages converted from RGB.

BIOMASER Pink #FADCE2 anchors a palette of warm neutrals and rose tones.

TYPOGRAPHY / Typography System

A consistent voice,
in every language.

HarmonyOS Sans

Primary brand typeface · headings, body and functional text

Connecting Artists With More.
Art · Technology · Beauty
OFFICIAL FONT SOURCE ↗

HarmonyOS Sans for brand typography. Great Vibes for the BIOMASER NIGHT signature.

RESOURCE LIBRARY / Asset Library

Everything for
your next design.

For official teams, distributors, designers and partners. Approved sources, usage rules and current versions in one place.

Aa.

Fonts & Licenses

Direct publisher links, use cases, typography preview and licensing instructions.

OPEN FONT RESOURCES ↗
◌.

Guidelines & Templates

Color tokens, visual examples, editable copy and future approved marketing templates.

EXPLORE GUIDELINES ↗
FROM OUR FAMILY

Discover BIOMASER NIGHT.

EXPLORE THE EVENT BRAND ↗
TYPE SYSTEM / A BRAND VI STANDARD

A clear voice at every scale.

Every title, introduction, paragraph, caption and link belongs to one reusable typographic hierarchy. Content may change; the visual rules remain consistent.

Display / Hero · HarmonyOS Sans

A more connected world.
Use only for hero or major brand statements; 1–2 short lines.

Section heading · HarmonyOS Sans

A lasting signature.
One H2 per major chapter; natural sentence case.

Deck / Subheading · HarmonyOS Sans

A brand designed to grow.
One thought, ideally 12–24 words; max 52ch per line.

Body copy · HarmonyOS Sans

Built around artists, their work and the connections that matter.
15–18px, generous line-height; target 55–70 characters per line.

Eyebrow / Metadata · HarmonyOS Sans

01 / BRAND FOUNDATION
Short, uppercase, letter-spaced; never the primary heading.

Link / CTA · HarmonyOS Sans

EXPLORE THE IDENTITY ↗
Action-led, concise; one clear primary action per module.